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Shaquille O’Neal’s Son Shareef Inks NIL Deal with a Cryptocurrency Company

Shaquille O’Neal’s son, Shareef O’Neal, was always focused on revenue even before entering his father’s alma mater of LSU.

“I had an NIL meeting last year and I told my mom, ‘Oh, I think I’m going to be able to start making money,’” the younger O’Neal said to USA Today.

“And she was clapping and she was like, ‘Woo hoo, no more asking me and your dad (for money).”

LOS ANGELES, CA – JANUARY 11: Shareef O’Neal #22 of the UCLA Bruins against the USC Trojans in the first half of a NCAA basketball game at Pauley Pavilion on Saturday, January 11, 2020 in Los Angeles, California. (Photo by Keith Birmingham/MediaNews Group/Pasadena Star-News via Getty Images)

The O’Neal Legacy

O’Neal, a 6-foot-10 junior, has averaged 2.5 points and 3.6 rebounds during his two seasons in Baton Rouge. But a carousel of medical issues have kept him on the sideline this season.

O’Neal has been dealing with a lingering foot injury. Shareef played only ten games, averaging 2.8 points and 4.4 rebounds. O’Neal hopes to suit up for the first time by the start of the SEC season. It begins at Auburn on Dec. 29.

Shareef O’Neal has signed a NIL deal with NFT Genius, a cryptocurrency startup. Investors in the company include celebs like Dallas Mavericks owner Mark Cuban and actor Ashton Kutcher.

The New Athletic Financial Wave

According to reports, what Shareef is making from the deal wasn’t revealed. However, he told USA Today Sports, “It could be a crazy amount, that’s all I know.”

Non-fungible tokens, or NFTs, are digital content linked to the blockchain, the digital database underpinning cryptocurrencies such as bitcoin and ethereum.

Read full The Shadow League story here.

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