The producer behind Rihanna’s hit song “B**** Better Have My Money” could be collecting thousands after reportedly selling NFTs of the song. The track was the opener to Rihanna’s Super Bowl halftime show on Feb. 12.
Jamil “Deputy” Pierre, who co-produced and co-wrote the 2015 smash hit song with Kanye West, reportedly sold 0.99 percent of his streaming royalty rights to Europe-based crypto startup AnotherBlock on Feb. 23 to sell as NFTs. Doesn’t sound like a lot, but some media outlets are reporting he has earned $63,000 from the NFT venture.
The less than 1 percent of the song’s copyright was split into 300 Ethereum NFTs, which were sold to 205 individuals for a reported $210 a piece, according to CoinDesk.
Finurah has been unable to verify what amount, if any, Deputy has been paid for the sell of the NFTs, and if he actually sold part of his royalty rights.
According to Decrypt, AnotherBlock sold out the NFTS and generated an unconfirmed amount of $63,000 in revenue.
“A valuation of $210 per 0.0033% of the song theoretically places a total value of $6.36 million to the song’s streaming royalties,” Decrypt reported.
Even though Deputy’s NFTs have reportedly sold out, Decrypt points out the “B**** Better Have My Money” NFTs are more of novelties than great financial investments.
Pierre, who is signed to Roc Nation, has co-produced songs for J. Cole, Wale, French Montana, Wiz Khalifa and Ari Lennox.
However, his biggest hit still is “B**** Better Have My Money.” Among the other writers who worked on the song, besides Rihanna and Pierre, are WondaGurl, Kanye West, Travis Scott and Bibi Bourelly.
According to Investopedia, non-fungible tokens are “assets that have been tokenized via a blockchain.” They can be traded and exchanged for money, cryptocurrencies or other NFTs. A music NFT can be sold on the blockchain as a song, a music video or an NFT album.
AnotherBlock is a web3 platform that specializes in selling shares of music tracks through royalties. AnotherBlock uses Ethereum, the second-biggest cryptocurrency behind Bitcoin.
“B**** Better Have My Money” is just one of the many songs being sold as an NFT. This trend started in August 2022.
The Super Bowl Song
“B**** Better Have My Money” was the opener of Rihanna’s Super Bowl halftime show, and in correlation, the song spiked 2,600 percent in U.S. streams on Spotify, according to Variety.