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It’s All About the Benjamins: Diddy Drops $2 Million in One Day–One Donation, One Investment

Music mogul Sean “Diddy” Combs was recently in a generous mood. The music exec, worth $930 million, recently made two big money moves in less than 24 hours.

LAS VEGAS, NEVADA – SEPTEMBER 24: Sean “Diddy” Combs attends the 2022 iHeartRadio Music Festival at T-Mobile Arena on September 24, 2022 in Las Vegas, Nevada. (Photo by Gabe Ginsberg/Getty Images for iHeartRadio)

On Aug. 26, Diddy appeared at Georgia State’s Center Parc Stadium for a football game between South Carolina State and Jackson State University. The Harlem native made a $1 million donation to the Jackson State University Development fund.

He delivered on his commitment by presenting the mega check to Jackson State University’s football team at the MEAC/SWAC Challenge game in Atlanta.

Diddy said one of his goals is to help uplift historically Black colleges and universities.

“If it wasn’t for HBCUs, I wouldn’t be here,” Combs told ESPN. “Supporting HBCUs is not just my honor, it’s my responsibility,” Diddy added. “You know, my grandmother raised me to make sure I sow my seed in my community and that’s what I’m going to continue to do.”

Invest Fest Money Drop

Besides the Jackson State donation, that same day Diddy also made his way over to this year’s annual Invest Fest hosted by Earn Your Leisure. The event took place in Atlanta, from Aug. 25 to Aug. 27. He made a $1 million investment in the Earn Your Leisure Investment Fund.

Earn Your Leisure has a Diddy business connection. In addition to the “Earn Your Leisure” podcast, hosts Rashad Bilal and Troy Millings have a show on Diddy’s Revolt TV network called “Assets Over Liabilities.” Separate but similar to the podcast, the show makes  financial literacy approachable for marginalized communities.

“I’m thrilled to join forces with Earn Your Leisure,” Diddy said. “We’re going beyond discussing finances and taking action to demystify the world of investing for our community.”

The fund’s objective is to channel investments aligned with the strategic methodologies discussed on the EYL platform.

Diddy, along with Millings and Bilal, has pledged to help demystify the complexities of investing and provide practical, real-time examples of wealth creation.

The dividends generated from this fund will also contribute to Diddy’s Capital Preparatory Charter Schools initiative.

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